Building Your Brand

Capsugel has ideas you can use to help differentiate your products globally – a key ingredient to staying competitive in a dynamic marketplace.

Our expert team will work with you through every step of the process to create a recognizable, effective brand that will work hard for your consumers and for your product.

Make Your Mark!

• Build Your Own Capsule – Color is an essential aspect of every product development decision. With customized color capsules, you can design a capsule that coordinates with your logo or matches your packaging; and, with custom printing, you can put your name or logo right in your consumers’ hands. Build Your Own Capsule Now
• In-stock and Easy Color Program –  We stock a vast inventory of capsules in popular colors and sizes that are ready to ship to you in as little as one business day.
  • In the U.S. and Canada, check out our In-Stock Color Program 
  • In the EU, click her to learn more about our Easy Color Service
• Colorants Database – Capsugel has developed an impressive colorants database for both pharmaceutical and dietary supplement products and can provide you with information on the acceptance status of 35 different base colorants in 80 countries.

Product Lifecycle Support

Our experts can help you line extend your brand to expand into new or emerging markets or just grow in the one you’re in today. We consult with companies in this and other services including:

• Identification of new product opportunities
• Patient preferences
• Product concepts
• Marketing insights
• Branding recommendations